The emPowered Author: A Marketing Podcast for Nonfiction Authors

4.5 How to Leverage a Website to Build Relationships

March 01, 2022 Stephanie Feger
The emPowered Author: A Marketing Podcast for Nonfiction Authors
4.5 How to Leverage a Website to Build Relationships
Show Notes

I bet you weren’t expecting an episode on The emPowered Author Podcast about relationships (yeah, me neither!). But the truth is that when you wrote a book, you were wanting to build a relationship. A one-sided relationship, but still a relationship. The most successful authors open up the relationship and make it two-way, providing a way for engagement to continue and relationships to deepen. Readers want to know you, they want to feel connected to you, they want to hear from you. Let your website be the hub for making that happen!

In this episode of The emPowered Author Podcast, Stephanie chats with Sandy Wiles, website designer and developer, about how authors can leverage a website to build relationships with their readers. 

The “Ready to Build Your Website Preparedness Kit” will provide you with insights on everything you need to make your website development experience easy-peasy and run smoothly. Visit www.empowerprgroup.com/website to learn more about author websites and to get access to the tools to assemble while building your website.

Follow the emPower PR Group on social: Facebook, Twitter, Instagram and LinkedIn.

Marketing should emPower you, not be the bane of your existence. (I see you, author... and I know that you likely despise the word and all that comes with it!) You’ve found your one-stop-shop for marketing insights from an author who has been there, done that, and knows exactly what you need. The emPowered Author Podcast is the deep-dive, share all the good stuff marketing podcast for nonfiction authors who know the power of marketing and want innovative, out-of-the box strategies and tactics that are realistic, attainable and impactful. It's hosted by me, Stephanie Feger, who happens to be the author of several books and the owner and chief strategist of the emPower PR Group, a boutique marketing solution for nonfiction authors. If you'd like to explore how we could help you, take advantage of our 15-minute chit-chats for some focused marketing insights and learn more about our offerings.

Also, follow the emPower PR Group on social: Facebook, Twitter, Instagram and LinkedIn.